Consultancy Services for the Development of Communication Strategy

PROMOTING SUSTAINABILITY AND DRIVING GROWTH THROUGH A MSME
DIGITAL REVOLUTION IN BELIZE PROJECT (BL-T1152)
Consultancy Services for the Development of Communication Strategy

Background: 

On January 27th, 2023, the Inter-American Development Bank (IDB) and the Belize Chamber of Commerce and Industry (BCCI) signed a Technical Cooperation Agreement formally naming the BCCI as the Executing Agency (EA) for the private sector focused project entitled: Promoting Sustainability and Driving Growth Through a MSME Digital Revolution in Belize. This project aims to propel the digitization of MSMEs in Belize to foster a business environment that encourages business continuity within and beyond the context of the post-pandemic business climate. Read the TOR Here.

Scope of Works: 

The consultant will be required to undertake the following tasks:
(b) In collaboration with the BCCI, develop a communication strategy and outreach plan for the project to provide the Private Sector and project beneficiaries with a sound knowledge of digital transformation, the concept of innovation and the advantages of integrating digital strategy into their business operations.
(c) Develop a sub-set of graphical material to promote project activities that will allow stakeholders to better understand the project. The prospective consultant will provide or subcontract the necessary service providers, such as a graphic designer, videographer, or illustrator, to produce quality communication materials.
(d) Promote the project’s activities through media readily used by MSMEs in Belize to gather a wide range of interest in various sectors, with particular attention to female-led and women-owned SMEs.
(e) Support the BCCI in disseminating information on capacity-building exercises and related webinars to be held during the implementation of the project.
(f) Participate in the capacity building events webinar organized by the BCCI and Consultant.
(g) Deliver a Final Report on the activities undertaken during the assignment and on implementing the Communication Strategy.

Duration and Location:

The duration of the assignment will be twelve (12) weeks. The assignment will be based in Belize.

Qualification & Experience:

The consultant is expected to have experience in the following areas:
(a) At least five (5) years of experience in communications, marketing, advertising, social media management and public relations services.
(b) Proven track record of working in communication in Belize with preferred experience in business digitization awareness raising and public relations strategic initiatives.
(c) Prior work experience with projects funded by international development agencies/partners, with preference given to experience working on topics related to digital transformation.
(d) Knowledge of different stakeholders throughout Belize, especially vulnerable populations, female-led and women-owned businesses, is highly valued.
(e) Knowledge of social networks, management of social media, digital communication, storytelling and other mainstream media used throughout the country.
(f) Candidates will be evaluated on their qualifications and experience based on a detailed technical proposal, including the approach, plan, and methodology proposed for the assignment.

Submission:

Deadline: Submission must be received by June 30th, 2023, at 4:30 pm. Consultants are requested to include in their application package the following:
o Cover letter.
o Technical Proposal with a proposed work plan, including a proposed timeline.
o Financial Proposal with a detailed budget of costs (including the cost of consultancy fee and cost reimbursable item(s)).
o CV and two (2) current reference letters.
o Evidence of similar previous works done in capacity building and instructional design.
Note: Please comply with any of the above requirements to avoid the proposal being rejected. If one of the above items is unavailable, kindly draw this to the attention of the BCCI.

Submissions should be sent to the email address that appears below:
o Email: bccipc@belize.org
o Email Subject: “Communications Consultant”

For further information, contact the Project Coordinator, Ms Genesia Tucker, at the above-listed email or
telephone number 223-5330